Archive for January, 2010

Kraft Paper Bag

Jan 26 2010 Published by blogadmin under Announcement

Kraft paper bag is generally cheaper as compare to paper bag with lamination. It is normally use by garment retail industries who are selling cheaper range clothing due to its pricing. It is also not look as luxury as normal laminated paper bag. It normally come with paper twisted handle and sometime cotton cord or pp cord will also be used to make it look more closely to normal laminated paper bag which has a more luxury appearance.

However, recently the trend is slightly changed.  It is now used by some very famous retail shop also like MNG, Mango, Selfriges, Golfhouse, Zara and etc. European countries are now using a lot of Kraft paper bag and there are now a lot of Kraft paper supplier and Kraft paper manufacturer there. The main reason they are now using Kraft paper bags is due to environmental issue. As we all realised, there are a lot of pollution nowadays, the main contribution can be said from China and they are the main production factory in the world. But we also need to bear in mind that US is the main consumer in the world. The consume around 1/3 of the resources in the whole world. If there is no demand, then there will never be a supply.

If we are still using the paper bag with lamination, then we will create more pollution to our environment as the lamination can only be recyclable but cannot be biodegradable. It is therefore European countries are now more encourage on using more Kraft paper bag instead of paper bag with lamination. We have not up to date see such a movement in Asian countries. We hope it will happen in near future when they well educated on saving environmental issue.

Basically, Kraft paper bag is divided into normal brown Kraft paper bag and white Kraft paper bag. Same as laminated paper bag, we normally apply 4 colours printing on the Kraft paper bag. The 4 colours printing process we normally applied are called flexo printing. It is not as sharp as the normal CMYK printing which apply in normally laminated paper bag, but it is still ok.

In fact, lately we can also do a very sharp 4 colours CMYK offset printing on the Kraft paper bag. It look as luxury as the normal laminated paper bag. We strongly encourge whether our new or old customer to consider to use Kraft paper bag as priority for the packaging. It is more cost saving and also environmental friendly 

For more information, please refer to our UK counter part website http://www.aecpaper.co.uk. Feel free to contact us as well at info@luxurypackaging.com.sg or call +65 6759 4623 if you want to know more about Kraft paper bag!

7 responses so far

Matt or Gloss Lamination Paper Bag

Jan 18 2010 Published by blogadmin under Announcement

As we go through the paper bag as an advertisement tools to promote a company or brand in our previous session, today we will discuss how many type of paper bag are actual there in the market. Perhaps I may need to write a few articles on this issue as there are now many type of paper bag available. Some people also called paper bag as gift bag, paper carrier bag, shopping bag, green bag, eco bag and many others. But they are all looking for the same thing. A stylish design gift bag with nice combination of colour will attract especially young girls or women to carry it out again for their personal function or event. But the question now is how to decide what kind or gift bag is a correct for a particular business? This is not an easy question to answer.

Basically, paper bag can divided into paper bag with lamination and without lamination. People now are more concern over environmental issue and therefore some business owner are started using paper bag without lamination. The reason behind is laminated paper bag has a thin layer of pp lamination which cannot be biodegradable. It can only be recycled. Thus it cause harm to our mother earth.  It is actually good to use paper bag without lamination so that we can protect our environment together.

Lamination can be divided into 2 types, gloss or matt lamination. Matt lamination paper bag are normally more expensive as compare to gloss lamination paper bag. This is mainly due to the fact that the matt lamination material cost is higher. However both gloss lamination and matt lamination paper bag are equally look nice. Gloss lamination paper bag generally look a bit younger in appearance and matt lamination paper bag look more mature in appearance. Both have the equal luxury feeling. Which type of lamination to be use for the paper bag packaging really depends on what are the products are you selling.

The advantage of laminated paper bag is there are quite durable as the lamination will act as a protection layer to prevent rain or water from being get in touch with the paper or printing directly and thus cause the printing come out. When there are some dirt stick on them , you can also use a wet cloth to wipe it.

Both matt lamination and gloss lamination paper bag look beautiful. We fully understand that it is sometime difficult for the business owner or the exhibitor to decide which type of paper bag to use. But our suggestion is if they are concern about money, then we recommend to use gloss lamination paper bag as it is slightly cheaper if compare to matt lamination paper bag.

Generally it is quite common that when you ask any paper bag supplier or paper bag manufacturer to suggest the paper material that will be used to product the paper bag you want, in Malaysia or Singapore they will normally tell you using 190g or 210g paper to do. These 2 types of paper is the most generally used in the market. It is now seems that 210g become more popular after the set in of China competitor. This is because in China, you can purchase 190g and 210g raw paper at very competitive price. Virtually we can say they are about the same pricing. That is why more and more retail shops are using 210g paper for their paper bag.

Why paper bag supplier or paper bag manufacturer will tell you to use either 190g paper or 210g paper is that these 2 types of paper are more generally accepted by common retailer shops. Therefore, they will order these 2 types of raw paper material in bulk in order to be competitive in pricing.

However, there are also individual customers who insist to use 157g, 170g, 230g or 250g paper. Very few customers go until 300g as it is too thick and costly as well.

Normally the above mentioned 190g, 210g, 230g, 250g and 300g paper used are single coated paper. Meaning another side will be uncoated. The paper bag manufacturer will do the 4 colours offset printing on the coated side which is more smooth in surface and then do a pp lamination on it. We cannot do the pp lamination on uncoated surface as it is a bit rough on the surface and thus will cause the bubble to appear on the laminated area.
As for 157g and 170g paper, very few retail shops are using it as it normally can only used to produce small size paper bag. Paper bag manufacturer will normally use 2 side coated paper for these 157g and 170g paper as it is generally more commonly used.

In Luxury Packaging, which is a branch of AEC Packaging from Malaysia, has been operate more than 5 years in Singapore. We have produce a lot of paper bag and other packaging box to Singapore company. As a very active and famous paper bag supplier with good reputation in the market, we also produce a lot of paper bags for Hotel industries in Singapore. We supplier luxury paper bags to many 5 Star Hotels in Singapore as well as Malaysia. We are now expanding it to overseas and we have a branch in United Kingdom who supplies luxury paper bag to in the region of UK and Ireland. We have also a branch in USA and will soon open up another branch In Paris to supply luxury paper bag to France market.

We will go into dept again on laminated paper bag in our next discussion. Please kindly post any question you have and we are more than willing to answer you. See you again!

34 responses so far

Usage of paper bag as Advertisement Tools

Jan 05 2010 Published by blogadmin under Announcement

Why people invest in advertisement? Today in Singapore, advertisement play a very important role for a business no matter whether it is a new or old business. The amount of budget allocated to the advertisement will reflect directly to the annual sales of that particular business. It is one of the main tools to market out the brand to the market, to let people what the business of about, what the business is selling.

However, not every business owner has enough marketing budget to do so especially those who just start up the business. This is very obvious for a new player for any industries. As discussed in our 1st Article, there are now more and more retail shops in the market are printing their own paper bag from local paper bag supplier or paper bag manufacturer. A lot of business owner do not realise the role of the paper bag to play as indirect free or very low cost advertisement tools. Most business owner will think printing of paper bag or shopping bag or carrier bag for their company is a waste of money apart there is some element of luxury might be added to their company branding. However, they do not realise that after the paper bag was distributed out, it actual act as a very effective and indirect advertisement to a particular company branding. Just imagine, when you walk on the street and you see there are a lot of people are carrying the same carrier bag from certain brand or hypermarket. What will you think? You must be thinking that particular brand is a good or reliable brand or that hypermarket is very famous.

This is even more obvious for those foreign visitor who are not very clear which brand are more famous in the local market, a country they are visiting now. The shop who want to organise a “SALES” can also print a very unique promotional paper bag from the overseas or local paper bag manufacturer. This will remind other shopper who walk pass and saw the paper bag and attract them to go and shop at that particular shop.

Some famous branding now even invest and ask a creative packaging designer to do a very special paper bag that nobody use before. It can be something like the colour is very bright in order attract attention. Other way will be design a very unique shape paper bag, it might not be very practical to use but as long it is creative enough to let people have a surprise feeling. Another choice can be using other material to produce it instead of just using normal paper material to produce a paper bag.   

Therefore, paper bag actually act as a very effective” free walking bill board”, keep reminding people of particular brand existence in the market. This is particularly important for every business owner as it can save their advertising budget and reduce their cost. As such business owner or their marketing department are strongly encourage to allocate some budget for  their paper bag production in future as it only cost a very  small fraction of their profit margin. It is easy for them to cover it from the revenue they have generated and furthermore the branding effect. We shall discuss further issue again in our next article about paper bag.

6 responses so far