Archive for March, 2010

Packaging Design In Singapore Market

Mar 27 2010 Published by blogadmin under Announcement

Today’s market is very competitive. Every business man has to think of many possible way in order to increase their product’s sales. One of the very important and obvious factor is that particular product’s packaging design, how special is it and how it will attract the new customer to buy them. Therefore a very professional product packaging design is a very special services offered by only a small group of very special packaging designer in Singapore.

There are many type of packaging design, examples can be from normal handmade box packaging design, restaurant menu design, packaging boxes design, plastic packaging design, paper packaging design, cosmetic packaging design until food packaging design. It is not easy to find a good packaging designer as most designer are not just doing packaging design. They will also do other design in order to survive. To be honest, the most qualified packaging designer has to be come from packaging line or they are the packaging manufacturer. Only in this situation, they are equip with vast knowledge of product packaging and thus has many idea of packaging design. They spend their whole life in just concentrating on how to produce a very nice product packaging design. They will look at all the resources available in the market for example design book in packaging, go to packaging exhibition in overseas, search for latest packaging design image in the internet. They will always update themselves in packaging design knowledge in order to be competitive in the market so that they can produce a very outstanding packaging to their customer.

Another advantage is that if that particular packaging designer is coming from packaging manufacturer, they are tend to know more on general product packaging requirement. They will know what kind of box structure can be done and what kind of packaging design is not able to construct up in actual production. All these skill need years of personal experience in packaging and in actual situation, packaging is a very unit profession. No matter how long you are in it, 20 years or 30 years, you will still face a production problem because every case is unique in it’s nature. Therefore, if you wish to get a good packaging designer, make sure you select one who has packaging manufacturing experience.

A creative packaging can be done in many type of ways. We can produce a very innovative packaging design and combining many type of packaging material. For example we can combine the plastic packaging with other packaging materials in order to come out a very unique packaging concept. A very special cosmetic packaging can also be done by using a very simple design on a texture paper. In Luxury Packaging, we are the packaging manufacturer cum packaging designer. We have more than 20 years of packaging experience and we have a in house packaging design department where our designer only concentrate their mind and creativity in packaging design. Therefore, we are very confident on our packaging designer to come out some packaging design which is very unique and special.

We have been offering packaging services and as a packaging supplier or packaging company for more than 5 years in Singapore by serving majority of the 5 star hotels, we can say to be packaging leader in Singapore market. We give a lot of packaging ideas to our customers and the best packaging design in the market are actual come out through a lot of team work between the packaging manufacturer and the customer. Therefore, we work very closely with our customer in order to understand what is their packaging need, how to position their packaging in the market in order to distinguish their brand from their competitor. We normally will suggest some packaging design which is so special that our customer not even see it in the market. That is our strength.

We are looking forward for whatever unique ideas on packaging design. We are specialise in product packaging and we are crazy about it. We are definitely the packaging design company that you can count on. Just drop us an email anytime at info@luxurypackaging.com.sg or call 6759 4623. We are here ready to face new challenge on unique and creative packaging that is not yet out in the market!

3 responses so far

Impact Of Type Of Paper Material Used On Paper Bag On Our Environment

Mar 23 2010 Published by blogadmin under Announcement

If we look at it carefully, the colour of the paper will be slightly different on every different order. This is because papers are made from tree. Every time when the paper manufacturer process the paper, each tree will be slightly different even thought they are of the same kind. During the production process, paper manufacturer will also mix in bleaching chemical so that it became white colour. Therefore we can actually draw a conclusion that the whiter the paper, it create more hard to our environment.

That is why we are now more encourage our customer to use Kraft paper bag if customer insist want to use paper material for their shopping bag. There are actually a lot of other choice for example we can substitute paper bag with non woven bag, woven bag, cotton bag, nylon bag, pp bag ( a bit look like plastic in material) and now one material also became very popular in Europe, namely Jute bag. European countries are generally more concern about the impact of packaging material used on our environment as compare to Asian people. This may due to the reason that they already started to observe the climate changes in the countries. The Winter now became cooler and Summer became hotter. We cannot see much of these changes in Asia as the climate generally remain the same almost every day. It is just that we can feel slightly hotter now in the month of June until August.

One thing great in Singapore and Malaysia is that government did do something to encourage people to use non woven bag or bring their own shopping bag while buying groceries in Supermarket. This can be obviously seems in some very famous hypermarket like Tesco, Giant, Carrefour, Shop & Save and NTUC. They are currently running some campaign like in certain day instruct shopper to bring their own non woven bag or paper bag and if they want to get a plastic bag for what they bought, then they have to pay for it. The response is very good and this has create some awareness to general public as to the important of greener planet.

Really hope that government in Asia countries will play more part in bring the awareness of protecting our mother earth! We shall be more concern whenever we need to ask for any paper bag or other carrier bag while buying thing. Let us play all our part together to save our earth!

46 responses so far

Mooncake Box Packaging Design And Concept

Mar 13 2010 Published by blogadmin under Announcement

In Singapore, mooncake box packaging design and concept is a very important factor in influencing a new consumer or customer who had never heard off or who do not know that particular brand of mooncake. Hence, every year mooncake manufacturer or mooncake seller ( this group of people can be owner of high class restaurant , five stars hotel, cake house, big brand ice-cream, tea house …etc) will need a very unique and special mooncake box packaging design and concept in order to make sure they are the most outstanding mooncake seller in the market. This is even more true if they are a new player in the market. This might be their most cost effective way compare to all other marketing expenses in promoting their new brand to the market. Of course, beside the packaging box design and concept, the quality of the mooncake is of very vital as well. Whether the mooncake paste are not too sweet, soft, colour, where is it from, nice to eat …etc also play an important role whether the project can be successful or not.

There are actually a lot of different kind of mooncake box packaging design and concept. Before a mooncake box manufacturer or mooncake box supplier will to give any suggestion, a meeting will be arrange between the mooncake box packaging manufacture and mooncake manufacturer. During this important meeting, mooncake box manufacturer will try to understand what is the packaging design direction of the mooncake seller. Then they will proceed to give some idea of colour selection, material to use and a rough costing of the mooncake box which both parties are agree on.

From there, if that particular mooncake box manufacturer has their in house packaging box or paper bag designer, then they will proceed to do the design. If not, then they might outsource it to a few very professional packaging graphic designers in order to come out a very nice mooncake box design. This is totally depend on how big is the project and whether it is worth to depend money in orer try to close the project as a professional packaging design house will charge a very high fee for their services rendered.

We, Luxury Packaging a packaging manufacturer cum a professional packaging designer are commit to give you the best available services we have all the time. We will impress our customer with unique mooncake packaging design and concept with special packaging material and printing. Luxury Packaing, a professional mooncake box designer cum manufacturer who can count on!

87 responses so far

Mooncake Box Production Preparation

Mar 04 2010 Published by blogadmin under Announcement

Chinese New Year just over not long ago. Everybody now back to their normal working life. Mooncake box production preparation will be a right time to start now. Normally it will be started with mooncake box manufacturer or mooncake box supplier started to contact their potential customer, namely mooncake producer or those who are selling mooncake during the mooncake festival. There will be also a lot of graphic designer who will also get involved in this by project basic.

Previously, mooncake box manufacturer will just produce mooncake boxes and other packaging boxes but now, the situation has changed, it is now quite common for a mooncake box manufacturer or mooncake box supplier to engage a graphic designer to come out a very nice mooncake box then propose it to their potential customer. The more unique is the design, then the higher chances that that particular mooncake box manufacturer or mooncake box supplier to get the project.

Of cource pricing is also a very important factor, some good design can fetch a very good price as if you think carefully, actually there is not much different for the mooncake taste produced by different mooncake seller. Therefore the design of the box will play a very important role in affecting the general sales. The branding is also very important, mooncake by 5 star hotels or high class restaurant can sell at better price.

After selection of the design, then mooncake box manufacturer will produce a mooncake box mock up sample before they proceed for mass production. The whole process from enquiry of pricing until the actual mooncake packaging arrive in Singapore will get about 4 to 5 months. So it is better to do a earlier preparation in case there is anything wrong during the production process.

We, Luxury Packaging here are in all time offer to do mooncake boxes packaging design and you are welcome to call +65 6759 4623 anytime and we will drop by at your door step. Hope to hear from you soon!

79 responses so far